Game vendors who focus on the city-building feature, on the contrary, can’t compete with SimCity and City XL which have been around for years and are pretty good at what they do. If you introduce arcade elements to the gameplay, for example, players will have to devote a lot more time to the game (and hardly anyone has much free time these days). In fact, it is the opportunity to build towns and repel attacks offline that makes Clash of Clans (and some of its copycats!) an instant hit. The rest of the game is limited to social engagement: in order to raise the profile, players have to build bigger bases and attack as much towns as possible.Īs a result, game developers often copy certain Clash of Clans’ elements and fail to bring fresh ideas to the table. You can’t affect the battle’s outcome – and few Clash of Clans’ clones even bother to visualize the fight. The engine calculates the battle’s aftermaths and presents the data to you.
It’s time to attack someone (or protect yourself).You build a town and train your barbarians.That being said, Clash of Clans’ game mechanics is fairly simple: In order to stand out from the competition, your game should have an original gameplay and settings/mechanics. Experience (before Supercell achieved mainstream success, they’d built and scrapped 14 games).ĥ years on, Clash of Clans remains the top-grossing game on the US App Store with over $ 1.9 million daily revenue.īuilding games like Clash of Clans: dev tipsįrom Density to Space Miner Wars, there are dozens of Clash of Clans clones.Soft launch (that is, a controlled release of a mobile app outside a publisher’s target market that involves through KPI monitoring and continuous feature set optimization).Elaborated gameplay (which evolves over time and…never ends).Clever monetization strategy (free to play, pay to unlock new features faster).Multi-player component (which, in its turn, drives user engagement).Fine balance between the sophistication of video games and triviality of popular mobile gaming titles.The game incorporates elements of strategy, Tower Defense and city-building simulation and allows players to receive and donate troops and create clans (up to 50 people) in order to participate in clan wars. Key factors behind Clash of Clans’ successĬlash of Clans is a freemium mobile game that enables players to build towns using the resources seized from other players.
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